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Binance’s CZ Criticizes Peter Schiff’s Tokenized Gold Plan as “Trust-Me-Bro” Token

Binance’s CZ Criticizes Peter Schiff’s Tokenized Gold Plan as “Trust-Me-Bro” Token

2025-10-24

Tokenized

  • Peter Schiff plans to launch a tokenized gold project via Shift Gold, allowing users to buy and transfer gold digitally.
  • Binance founder CZ questioned the reliability of tokenized gold, calling it a “trust-me-bro” token reliant on third-party custodians.
  • The debate highlights the tension between blockchain decentralization and traditional asset custody models.

Economist and gold advocate Peter Schiff has revealed plans to launch a tokenized gold platform under Shift Gold, aiming to merge the stability of gold with blockchain’s accessibility.

According to Schiff, the platform will allow users to purchase gold directly through a mobile app, where the metal will be securely stored in vaults. Holders will be able to transfer ownership of their gold to others, use it for payments, or redeem it physically when desired.

Schiff believes this approach will enable gold to function as both a medium of exchange and a store of value, offering what he considers a more stable alternative to cryptocurrencies. He also plans to introduce a debit card linked to gold holdings, enabling users to spend gold directly for everyday purchases.

If someone holds $5,000 worth of gold and spends $10, the equivalent value in gold would automatically be deducted from their balance. Schiff says this system will make gold tradeable in real-time without physically moving it, using blockchain to simplify ownership transfers and transactions.

Binance’s CZ Challenges the Concept of Tokenized Gold

Binance founder Changpeng Zhao, commonly known as CZ, responded critically to Schiff’s announcement. He argued that tokenized gold products are not truly “on-chain” because they depend on third-party custodians to manage redemption and storage.

CZ referred to these as “trust-me-bro” tokens, pointing out that such systems rely on intermediaries to hold and deliver the underlying asset, which goes against the decentralized principles of blockchain.

He added that this reliance introduces uncertainty over time, especially during global disruptions or management changes. CZ remarked that similar gold-backed initiatives have existed for years but have struggled to gain real adoption, precisely because of this trust requirement.

CZ and Schiff Debate Tokenized Gold Trust

In response, Schiff defended the custodial model, noting that third-party gold storage has a centuries-old track record of reliability. He cited companies like Brinks, which has safely stored gold for over 160 years without loss.

Schiff compared tokenized gold to stablecoins, both of which depend on trusted custodians to maintain backing for digital assets. The exchange between Schiff and CZ underscores a broader divide within the crypto industry, between those who favor decentralized, trustless systems and those who see value in regulated, asset-backed models.

Also Read: Binance Coin Eyes Major Breakout Toward $2,000 as Momentum Builds Strong

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