
What does the future of wealth management look like when blockchain, community, and compliance converge? SwissBorg offers one possible answer. In a world crowded with exchanges and yield apps, it has built a platform that feels closer to a digital wealth manager than a trading tool. Based in Switzerland and shaped by European regulation, SwissBorg combines fiat on-ramps, crypto trading, smart yield, and governance in a single app designed to scale with its community.
At the heart of this vision is BORG, the SwissBorg Token, which replaced CHSB in a 1:1 migration in 2023. BORG anchors Premium memberships, community decision-making, and platform rewards. Through the Protect & Choose mechanism, a share of revenues is repurchased and allocated by the community, linking user activity directly to token economics.
In the sections ahead, we explore how SwissBorg and BORG might redefine what a crypto wealth app can achieve, and whether its model can stand against competitors promising higher yields or larger scale.
SwissBorg Project Overview and Team
SwissBorg Ecosystem and Applications
SwissBorg Competition and Market Position
SwissBorg Challenges: Controversies and Concerns
SwissBorg was founded in 2017 with a clear vision: bring wealth management to the blockchain era and make it accessible for everyday investors. Traditional hedge fund tools were often reserved for the wealthy, but SwissBorg set out to level the playing field. Today, the platform serves more than one million users, primarily across Europe, and has become one of the leading names in crypto wealth management.
Headquartered in Lausanne, Switzerland, SwissBorg draws strength from the country’s reputation for financial security and strong regulatory frameworks. By building in this environment, the company has been able to project stability and reliability to its user base.

The leadership team blends traditional finance with digital innovation.
– Cyrus Fazel, CEO and co-founder, brings years of experience in hedge funds and asset management.
– Anthony Lesoismier, co-founder, has a strong background in digital strategy and product innovation.
Together, they built a team that reflects SwissBorg’s dual identity: professional finance expertise on one side, and forward-looking blockchain innovation on the other.

Image Credit: SwissBorg Official Homepage
The SwissBorg app has grown into a central hub for crypto investing. Its features include:
– Smart exchange routing: the app connects to multiple exchanges and finds optimal trading prices for users.
– Fiat access: deposits and withdrawals in local currencies make it easier for newcomers to enter the market.
– Smart Yield: users can access diversified yield strategies without manually navigating DeFi platforms.
– Security: multi-party computation (MPC) wallets, independent audits, and insurance protections.
Perhaps the most distinctive feature of SwissBorg is its emphasis on community. Holders of its tokens are not passive investors. They are participants who help steer the platform through governance votes, reward programs, and ongoing engagement.
This balance of professional structure with community empowerment has become the project’s identity. It is one of the reasons SwissBorg continues to stand out in a competitive market filled with larger, more transactional exchanges.
SwissBorg’s token story began with CHSB, which launched in 2017 with a fixed supply of 1 billion tokens. In October 2023, CHSB was officially rebranded and migrated into BORG on a 1:1 basis. Every CHSB holder automatically became a BORG holder, and the maximum supply remained capped at 1 billion. This transition unified SwissBorg’s token economy and positioned BORG as the sole utility token for governance, membership, and rewards.
As of 2025, about 983 million BORG are outstanding after buybacks and burns. While the max supply has not changed, the distribution of tokens across the ecosystem reflects how users interact with the platform.

Breakdown of BORG supply (2025):
– Unlocked circulating supply: ~611.6 million freely tradable on the market
– Locked in Premium accounts: ~225.5 million committed to 12-month lockups for Premium tiers
– Staked in governance: ~135.3 million used for voting power in Protect & Choose and other community decisions
– Burned: ~17.4 million permanently removed from supply
– Buyback pool (pending burn): ~5.6 million repurchased by SwissBorg and awaiting allocation by community vote
BORG is a multi-utility token with roles that extend across SwissBorg’s entire ecosystem:

Image Credit: SwissBorg Official Homepage
The shift from CHSB to BORG simplified SwissBorg’s token model. Instead of managing two parallel assets, the platform now relies on a single, deflationary token with broad utility. This creates clarity for users, strengthens governance, and makes the ecosystem easier to scale. By consolidating functions into BORG, SwissBorg has aligned long-term holders with the platform’s success and built a token economy that can evolve with the broader DeFi landscape.
The SwissBorg app is the main gateway where the token economy translates into real user value. Within the app, users can:
– Trade dozens of cryptocurrencies with fiat pairs
– Access Smart Yield strategies that spread funds across vetted DeFi protocols
– Take part in governance decisions that shape future product development
Locking BORG gives users Premium status, which unlocks a range of perks. Premium tiers reward loyalty and encourage long-term commitment to the ecosystem. Premium members also enjoy access to exclusive campaigns and referral rewards, which extend the app’s value beyond standard trading.

Image Credit: SwissBorg Official Homepage
SwissBorg emphasizes trust through clarity. The app includes detailed analytics dashboards, portfolio tracking tools, and risk reports. These features help users evaluate opportunities with better information, rather than relying on hype or speculation.
This focus on transparency and education has built a reputation for resilience. Even during challenging market cycles, SwissBorg has maintained strong community loyalty by showing users exactly how yield strategies are constructed and where risks lie.
Crypto wealth services are increasingly competitive, with platforms like Crypto.com, Nexo, and Binance Earn offering their own mixes of trading, lending, and yield products. SwissBorg competes through a regulated, community-driven approach, but another strong player is XT Earn, which has gained attention from high-net-worth investors for its consistent delivery of 10%+ APR on USDT holdings. This reliability makes it particularly appealing to individuals seeking stable income from large allocations.

SwissBorg’s edge lies in transparency, governance, and EU regulatory compliance, which resonates with community-driven investors. By contrast, XT Earn appeals to high-net-worth clients with dependable USDT yields above 10% APR, creating a strong niche in the premium income market. While SwissBorg lacks the global scale of Binance, its compliance-focused strategy and emphasis on governance provide staying power, while XT Earn builds loyalty by consistently meeting the expectations of large-scale investors.
SwissBorg has largely stayed clear of the scandals that have hit many crypto firms, but several issues are worth noting:
– 2025 Solana Staking Hack:
About 192,000 SOL (~$41M) was stolen via a third-party provider (Kiln). Roughly 1% of users were affected, but SwissBorg fully reimbursed them and paused Solana staking, earning praise for transparency.
– Premium Membership Costs:
Earlier tiers demanded steep token locks, such as 50,000 CHSB for Genesis Premium. The backlash led to new mid-tier options, though some users still criticize the lack of yield on locked tokens.
– Rumors and Regulation:
In 2022, solvency rumors spread after CeFi collapses. SwissBorg countered with proof-of-reserves and avoided exposure. Questions about CHSB’s regulatory status also arose, but no action was taken.

SwissBorg’s proactive responses have reinforced its reputation for transparency and user protection.
Scaling the Ecosystem
SwissBorg’s future depends on expanding its user base and broadening product offerings. The migration to BORG created a single-token economy, streamlining governance, Premium memberships, and rewards. If adoption grows, this could strengthen network effects and create sustained demand.

Growth Opportunities for BORG in a Regulated Market
– Regulatory Clarity: With Europe’s MiCA framework rolling out, SwissBorg is positioned to benefit. Operating from Switzerland and already meeting compliance standards, it can extend services across the EU once licenses are finalized.
– User Expansion: From ~700k verified users in 2022 to over 1 million by 2023, SwissBorg has momentum. Reaching 5–10 million users is a realistic mid-term goal.
– New Products: Possible launches include real-world asset investments, crypto debit cards, and lending services, all of which could attract new demographics.
– Institutional Services: B2B partnerships or advisory products for family offices may open a new revenue stream.
Final Thoughts
SwissBorg’s outlook is cautiously optimistic. With a compliance-first strategy, community governance, and ongoing innovation, the project has a strong foundation to become a leading European wealth app. Execution and market conditions will decide how far it can scale.
On the other hand, BORG’s value will hinge on adoption and Protect & Choose buybacks. In bullish markets, more users mean higher revenues, larger buyback pools, and stronger token demand. In bearish cycles, the challenge will be retaining user engagement and sustaining yields.
1. What happened to CHSB? Is BORG different?
CHSB migrated 1:1 to BORG in October 2023. BORG retains the 1B fixed supply and is now the sole SwissBorg Token for governance, Premium access, and rewards.
2. How does Protect & Choose work?
SwissBorg allocates 20% of Wealth App revenues to buy back BORG. The community votes to burn, save in a Safety Net, distribute as rewards, or carry over.
3. What are the benefits of locking BORG for Premium?
Premium tiers offer reduced fees, yield boosts, and campaign perks. Tiers scale with the amount of BORG locked, letting users choose benefits that fit their goals.
4. Is SwissBorg compliant in my country?
SwissBorg operates under European regulations with KYC/AML and proof-of-reserves. With MiCA, it plans to expand across EU markets.
5. How do I get BORG?
BORG can be bought on the SwissBorg app, then locked for Premium, staked for yield, or used in governance votes.
6. How does SwissBorg compare to XT Earn?
SwissBorg focuses on transparency, governance, and regulatory strength. XT Earn targets high-net-worth users with consistent USDT yields above 10% APR, while SwissBorg offers a broader wealth app.
7. Is my crypto safe on SwissBorg?
Yes. SwissBorg uses MPC wallets, audits, and insurance. Past incidents showed user-first actions, including full reimbursements when third-party partners were compromised.
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