• OranjeBTC will go public on Brazil’s B3 with over $400 million in bitcoin reserves.
• The firm holds 3,650 BTC and plans to grow its position through a bitcoin-only treasury strategy.
• OranjeBTC will also launch an education platform focused on bitcoin and crypto for the Latin American market.

Bitcoin-focused firm OranjeBTC is set to go public on Brazil’s B3 exchange in early October. The company will go public through a reverse merger with Intergraus, a prep-course provider already trading on the exchange. Once completed, the transaction will result in OranjeBTC assuming Intergraus’ listing status. Nearly 85% of shares will remain in free float, allowing broad market participation.

This strategic move places OranjeBTC as Brazil’s largest publicly traded bitcoin treasury firm. With over $410 million in bitcoin reserves, it enters the market as a major player. The firm currently holds 3,650 BTC, significantly more than any other publicly listed company in the country.

Strong Financial Backing and Strategic Investors

OranjeBTC has attracted prominent backers from the global crypto sector. Among its supporters are the Winklevoss twins, the founder of Bitcoin, Adam Back, and Mexican billionaire Ricardo Salinas. Other U.S.-based funds, including Off the Chain Capital and ParaFi Capital, also joined its funding round. Such an amount of investment indicates an increased institutional attention to crypto-oriented public firms.

Earlier this year, investment bank Itaú BBA advised OranjeBTC on a $210 million deal. The deal was aimed at making Bitcoin a long-term strategic asset to the company. This is a shift in the way companies in the area are pursuing digital assets.

Bitcoin-Focused Business Model

Unlike most publicly traded firms, OranjeBTC does not offer traditional products or services. Its primary business is the accumulation and management of bitcoin as a treasury asset. This model mirrors the approach taken by Strategy’s Michael Saylor in the United States.

The company’s founder, a former Bridgewater executive, has positioned OranjeBTC as a pure bitcoin treasury vehicle. It plans to expand its holdings and establish itself among the top global corporate bitcoin holders. At present, the firm already ranks within the top 25 worldwide.

Education Platform to Support Bitcoin Awareness

Beyond its treasury strategy, OranjeBTC will launch a financial education platform. The platform will use Intergraus’ infrastructure to offer courses focused on bitcoin and crypto. This initiative aims to improve public understanding and adoption of digital assets in Latin America. Over the last 3 years, Latin America’s Bitcoin transaction volume and crypto adoption have grown.

The company’s entry into B3 reflects growing interest in bitcoin from both institutional and retail investors. It also marks a shift in how companies use public markets to support crypto strategies. Latin America has seen rising bitcoin adoption, but mostly through individuals and startups. OranjeBTC represents a new model: a publicly traded, bitcoin-only corporate treasury.