BlackRock, the world’s largest asset manager, is gaining attention in the crypto world with a major new move that highlights its growing interest in digital assets. The firm bought more than $1.2 billion of Ethereum (ETH) from July 22 to July 28, representing an exceptionally high changeover compared to only $267 million in Bitcoin (BTC) purchases within the same time frame. The clear difference in allocation suggests that institutional investors are increasingly favoring Ethereum as a foundational asset.
The transaction histories reveal multiple large Ethereum transfers flowing out of Coinbase Prime hot wallets into BlackRock-held wallets. The most noticeable are repeat 10,000 ETH transfers, worth approximately $36–37 million, and a record-sized single transfer of 177,500 ETH worth nearly $655.9 million.
The high-profile transfers are indicative of BlackRock’s growing confidence in the long-term prospects of Ethereum and its adoption in the blockchain ecosystem.
At the time of writing, Ethereum is trading at $3,774, logging a weekly gain of 2.89%, whereas Bitcoin is trading at $118,004, registering a decline of -0.33% over the past week. The discrepancy in the price performance also reflects the rising institutional viability of Ethereum.

In contrast to Bitcoin, valued largely as a digital store of value, Ethereum offers numerous practical use cases in the real world through the application of smart contracts, the use of decentralized finance (DeFi), NFTs, and business-focused blockchain applications.
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BlackRock’s energetic build-out is fueling the debate that Ether is no longer merely a competing cryptocurrency, but increasingly seen as an institutional crypto stalwart. The analysts believe the move is more than mere portfolio diversification. It is rather a testament to increased faith in Ethereum’s rising status in the digital finance of the future.
The announcement also comes as the larger cryptocurrency market is picking up after a rocky first half of the year. Institutional investors are being increasingly drawn to the programmable blockchain of Ethereum and the transition to a less energy-intensive proof-of-stake framework, making it more appealing to ESG-sensitive investors.
Briefly, BlackRock’s $1.2 billion acquisition of ETH is a massive institutional vote of confidence in Ethereum. As more asset managers follow suit, Ethereum is increasingly being framed as a premier crypto investment vehicle. The message for investors is that Ethereum is no longer piggybacking on Bitcoin’s coattails, but rather taking the lead in the digital asset marketplace.
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