Key Insights:

• The Toncoin price rebounded after Verb Technology disclosed $713 million in holdings tied to its treasury strategy.
• The verb raised $558 million in early August to expand its Toncoin reserves and now holds over $780 million in total assets.
• The company targets over 5% of TON’s circulating supply and supports the network through staking and reinvestment.

Toncoin saw a slight rebound on August 21 after testing multi-week lows, coinciding with news from Nasdaq-listed Verb Technology. The company revealed it now holds over $713 million in Toncoin as part of its growing treasury asset strategy, contributing to a modest uptick in TON’s price from $3.23 to $3.30 before stabilizing at $3.28.

Verb Technology, which is undergoing a rebrand to Ton Strategy Company, has steadily expanded its TON reserves in recent months. The firm reported holding more than $780 million in total assets, with $67 million of that in cash. It aims to accumulate over 5% of TON’s circulating supply through strategic capital deployment and cash flow reinvestment.

Significant treasury raise supports Toncoin reserves

Earlier in August, Verb completed a private placement worth $558 million, significantly boosting its purchasing power. The raise has positioned the company to become a major holder of Toncoin. According to Executive Chairman Manuel Stotz, this move goes beyond balance sheet strategy and focuses on supporting the TON blockchain’s infrastructure through participation in staking and protocol development.

Despite the positive announcement, Toncoin continues to trade far below its peak price of $8.25 reached in June 2024. The token has dropped roughly 60% since that high and has fallen out of the top 20 cryptocurrencies by market capitalization. Wider bearish market conditions, including Bitcoin’s drop below $113,000, have impacted altcoin performance, including TON.

Strategic positioning amid the growing crypto treasury trend

Toncoin’s connection to Telegram and The Open Network has made it attractive to firms building digital asset treasuries. Public companies across markets are increasingly adding cryptocurrencies such as Bitcoin, Ethereum, and XRP to their balance sheets. TON’s growing role in this space signals broader institutional interest, particularly from firms like Verb that aim to integrate both capital strategy and blockchain participation.